2020 June

We’re on a mission to start a conversation with your customers in this fast connected world.
The even newer new world of remote video editing access

The even newer “new world” of remote video editing access

If 2020 has taught us anything, it’s that the world can be turned upside down in a matter of days, if not hours, or even minutes. After all, what we thought we all had as a global society seemingly fell short in a moment: the ability to access files from anywhere, anytime was for many just a myth.

So why is that? For everything the cloud has promised for more than 15 years, paired with all the hype about security, speed, accuracy, and the list goes on—apparently that was all a lie. Or, at the very least, a tall tale that was spun from too many digital transformation ads full of themes such as “the future is now,” and so on.

Storage is never the problem Its a biproduct of a far bigger issue

Storage is never the problem. It’s a bi-product of a far bigger issue.

Storage is an interesting beast—often thought of as something that can be solved by simply increasing capacity which will then make all your problems disappear. But storage is never the real problem and throwing money and resources at it will never solve the underlying deeper issues. In fact, in most cases, workflow is the root cause, not where you are storing files.

Simply put, end users should not be focused on storage, rather they should be focused on solving problems within their workflows where storage is an important component.