Revolutionary AI-Powered Media Search Platform Recognized for Innovation in Post-Production Technology
April 9, 2025 – Las Vegas, NV — CaraOne, the world’s only AI-powered content search platform explicitly built for post-production workflows, has officially been named a Product of the Year at the 2025 NAB Show in Las Vegas. The honor celebrates breakthrough technology that redefines how media professionals search, access, and work with their video assets.
Developed by Obvious Future and brought to market by Scale Logic, CaraOne is transforming creative workflows by flipping the traditional content discovery model. Instead of editors wasting 80% of their time hunting for footage, CaraOne empowers teams to spend that time on what truly matters—editing and storytelling.
“CaraOne represents a fundamental shift in how media teams work,” said Bob Herzan, CEO of Scale Logic. “We’re proud to bring this innovation to the market and even prouder to see it recognized at NAB. This is more than a product win—it’s validation that AI is ready to supercharge creativity in post-production.”
CaraOne uses proprietary AI/ML to understand media files without relying on traditional metadata or tagging. The platform automatically identifies emotional tones, actions, cinematic elements, and spoken dialogue across 170 languages—allowing users to instantly locate the exact content they need using natural, intuitive search queries.
“We set out to build a platform that eliminates the barriers between ideas and execution,” said Eddi Weinwurm, CEO of Obvious Future. “CaraOne was designed to think like a creative professional, not a search engine. Winning NAB Product of the Year proves that AI-driven media discovery is no longer a dream—it’s here and making a real difference.”
CaraOne runs securely on a 2U GPU-powered AI Node and supports major editing platforms like Adobe Premiere Pro, Avid Media Composer, and DaVinci Resolve. With linear scalability, cross-platform support, and out-of-the-box integration into MAM/PAM systems, CaraOne is ready to meet the demands of modern media environments—from broadcast and sports to houses of worship and creative agencies.
If you can imagine the shot, CaraOne can find it. Visit www.scalelogicinc.com/caraone to schedule a live demo or speak with an expert.
About Scale Logic
Scale Logic is a global provider of advanced media workflow solutions for broadcasters, post-production houses, and content creators. Its solutions are built to improve operational efficiency, reduce complexity, and help customers harness the full power of their content.
About Obvious Future / CaraOne
Obvious Future is a cutting-edge technology company specializing in next-generation AI software for the media, entertainment, and creative industries. Its flagship product, CaraOne, was created to remove the friction between great ideas and content.
